AI GROWTH CONSULTANT · INDIA | 12,500+ PROFESSIONALS TRAINED | AS SEEN ON FORBES INDIA | HOST · ONLY AI SUMMIT
About · Piyush Kukreja

A decade growing businesses. AI changed the speed limit.

Most AI advice fails for a simple reason: the person giving it has never had to ship with it. This page is the record of someone who has. A decade before AI, and every week since.

Chapter 01 2015

Nashik, 2015. Building things nobody asked for.

I built my first websites and blogs in Nashik while I was still studying, for an audience of nobody in particular. No client, no brief, no plan. I wanted to know whether I could make the internet pay attention.

To grow my own projects I had to teach myself marketing, and then explain it to whoever asked. Learning by shipping, then teaching what shipped is the one habit that has survived every other change in the ten years since.

Chapter 02 2016–22

The decade of receipts.

The curiosity turned into a business. For most of a decade I ran a full performance marketing agency, and the job was singular: take a startup and make the numbers move. We scaled brands to eight and nine figures. More than $10M in client revenue across 50+ companies in D2C, SaaS, services and education.

The rooms were serious ones. Brands that have been on Shark Tank India. Startups backed by Y Combinator and out of the IIT Bombay ecosystem. Founders who did not want a deck, they wanted the number to go up by Friday. That decade also put me on stage at the European Summit in Prague in 2022 and the India Affiliate Summit in Delhi.

It taught me the thing most AI consultants never learned: what growth actually costs when a human does every step by hand. I know the price of a landing page, a creative refresh, a month of content and a shoot, because I paid it every month for ten years.

Piyush Kukreja in a panel conversation on stage at India Affiliate Summit
India Affiliate Summit · DelhiReal photo
A full training room photographed after a live session
Training roomReal photo
Chapter 03 2023

One image ad. Everything after it is this site.

In 2023 I made my first AI advertisement. An image ad for one of our D2C clients, made in Midjourney, and honestly it was not very good. But it existed by the end of an afternoon. No set, no crew, no shoot date, no invoice with six line items on it. And I had just spent ten years learning exactly what every one of those things costs.

That was the moment the speed limit moved. Not only for creative either: the same shift hit apps, agents, automations, internal tools, search itself. I did not change careers. My career changed speed, and I rebuilt everything I do around that one fact.

Chapter 04 Today

I run two companies so I never have to bluff.

The Only Workshop is the teaching side. Live, hands-on AI training, 12,500+ professionals and counting, including teams trained inside companies. It is not a webinar that warms you up for an upsell, and there is no "real content" waiting behind a payment link. I share my screen and do the work in front of the room, on real briefs, with the same tools I used for a paying client that week.

Nobody leaves with only notes. They leave having built something that works, on their own laptop, with their own hands. Most people walk in quietly nervous that AI has already moved past them. Confidence and clarity are the actual deliverable, the tools are just how we get there.

Outprompt AI is the shipping side. The AI studio and lab where films, apps, agents, automations and AI SEO systems get built for consumer brands and client teams. It is where every method gets proven, and where the ones that do not survive contact with a real deadline get thrown out.

The same person runs both, which is the entire point. The rule that governs it: nothing gets taught in a room that is not already being delivered for a paying client the same week. And when a method stops working commercially, it leaves the curriculum the same week too.

The ambition is not a modest one. I am not trying to build India's biggest practical AI community. I am trying to build the world's, and India is simply where it starts.

"He is widely recognised for making AI practical and commercially useful and for one conviction that drives his work: AI is not coming. AI is here."

Forbes India · Aug 2026
Press
Forbes India, Mid-day, ANIIndia's visionary founders & AI leaders shaping the future
Trained inside
Cult.fit, J M Baxi GroupInternet Moguls, vCommission
Endorsement
Creative Director, Cult.fitOn the strength of delivered work
Stage
European Summit, Prague · 2022India Affiliate Summit, Delhi · Host, Only AI Summit
Chapter 05 Mission

AI se Badhega India.

My mission has a name, and I say it in Hindi on purpose: AI se Badhega India. India does not grow because a few thousand people in a few metros learned to use AI. It grows when the person running a two-person business in Nashik can use it as well as a funded team in Bangalore.

That is why the training runs weekly instead of quarterly, and in English, Hindi or Hinglish, whichever the room actually thinks in. It is why I host the Only AI Summit: India's only fully practical AI summit, where nothing gets presented that the audience cannot do themselves the next morning.

India will not become AI ready through keynotes about the future. It becomes AI ready one professional at a time, laptop open, real work on the screen. That is the whole job.

Chapter 06 Today

Who is learning AI with me.

Before every workshop I look at the attendee list. These days it has professionals from some of the biggest companies of India and the world: Tata Consumer, JSW Group, Home Credit India, SYSTRA, Varroc. And from the startups everyone is watching: Pilgrim, HomeLane, KoinX, Bhima Jewellers, Sanfe, rtCamp. Different industries, same reason. AI has stopped being a department and become part of everyone's job, and the professionals who see that first are the ones who show up to learn it.

Then there are the learners from some of the most prestigious institutes of India: IIM Ahmedabad, IIT Kanpur, ISB, IIM Trichy, Ashoka University, Manipal, KIIT and Somaiya. The best-trained minds in the country know exactly what a new skill is worth, and right now the skill is AI.

The corporate work is a separate thing. Cult.fit, J M Baxi Group, Internet Moguls, vCommission and Bloggers Ideas brought me in to train their teams inside the company, on their own briefs, with their own data, so what the team learns on Monday is in use by Friday.

12,500+ professionals from 25 countries so far. When the attendee list reads like this, it is no longer a workshop. It is where India is coming to get AI-ready, and that is exactly what AI se Badhega India is.

Chapter 07 Belief

What I believe about AI.

Ninety percent of the result is decided before any tool opens. The problem, the process, the plan. The tool executes, it does not think. Teams that skip the thinking produce output that looks synthetic and then blame the software. My whole method is four words: Problem. Process. Question. Automate. The full breakdown of each step is written out.

AI is not a department. It is not a person you hire to sit in the corner and be the AI one. It either changes how the team works day to day or nothing has actually happened.

Proof should be watchable. If someone claims AI expertise, ask to see the work, then press play. Mine is on the homepage. Everything I teach earns its place the same way: shipped for a real client, or it does not get taught.

And it should make people harder to replace, not easier. The version of this where AI is used to quietly remove people is the least interesting thing you can do with it. The interesting version is a small team doing work that used to need a big one.

Chapter 08 Off the clock

Be kind. Animals included.

Away from the work I am vegan, and I care a great deal about animals. It is not a campaign and I am not going to lecture anyone. It comes from something simpler that shows up in how I run a room: be kind to everyone, and everyone includes the ones who cannot argue back.

It belongs on this page for one reason. Most of the noise about AI right now is about getting rid of people. I have never been interested in that version of it. The technology is only worth something if the people around it end up better off.

On record

The stages, on camera.

Piyush Kukreja speaking on stage at India Affiliate Summit 2024
India Affiliate Summit · DelhiReal photo
Piyush Kukreja with a microphone on stage
On stageReal photo
Piyush Kukreja mid-talk, gesturing with a microphone in hand
On stageReal photo

If any of this sounds like your problem,

bring it to a call. Twenty minutes. No pitch unless you ask for one.

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Piyush Kukreja
AI Growth Consultant
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